The Fabulous Lives of Bollywood Wives – One devil of a marketing strategy

The extent of marketing genius that Bollywood houses never ceases to amaze me. Marketing management at Bollywood is as timely, clever, funded and shameless as it can get, and the most recent show featuring the ‘star’ wives of Bollywood on Netflix is the perfect example for this. Bollywood has been going through a considerably rough... Continue Reading →

The best thing about Bollywood movies

I belong that category of people who have a lot to criticise about Bollywood cinema. And there’s no disapproving that category – there is in fact quite a lot of things we can pick out as wrong or unnatural when it comes to Hindi cinema. However, it doesn’t rule out the fact that there are... Continue Reading →

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